Here is an excellent analysis of the types of people that exist when it comes to making money online. It contains some very good lessons and I'll go through each of the types here. After you have read through them ask yourself: Which one am I and where do I want to be?
The Mooch Bum
These people are clueless and are at the bottom level. They are ignorant and likes to waste their time. They have no knowledge of the money-making potential of the Internet. These people have a dead end job that they hate. But they don't want to invest in themselves and in educating themselves. This is the person who just uses the Internet to waste time. watch videos, chat with friends, read their email, watch porn and so on. Basically, its just a pastime and a means of pleasure. They believe there is no way you can make money online because they think everything is a scam. They think that people who are making money are just lucky.
Advice to these people: Just shut up and get a life!
The Wanna-Be
These people have heard of the Internet, use it and want to make money. They go chasing after every new fad and every new marketing ploy. These people have ambition (which isn't really enough). These people want to make money, but they just don't have a clue how to. They get suckered into every scam and crappy idea. These people are easily excited and gets involved in MLMs and jumps from one thing to another, thinking that there is some magic solution which they can plug-in and just make money, without any effort. These people do want to succeed, but they don't put in the effort. Their failure is that they think they can make lots of money if they can find the magic solution. These people just lack the knowledge of how to make money. They continue in this manner chasing a dream.
Advice to these people: If your life stinks, its your fault! But if you take responsibility and take action, you can be successful.
The Pretend-To-Be
These people are living a lie. They are just "waiting for the right moment." They don't take any action because they feel that they have to do things perfectly. They just don't want to make any mistakes. They're always talking about starting an Internet business, but in reality they don't have the guts to do it. These people may have a successful offline business, like for example, a doctor or a lawyer. These people spend a lot of money going to seminars, buying courses and products. They are living a lie because they know a lot and can talk the talk, but they are scared to walk the walk. They have lots of excuses - "it's not the right time now," "I need to learn a bit more," When you speak to them, you might be dazzled about what they know. But its all just knowledge - no action. They're scared of taking that leap and jumping in.
Advice to these people: You don't have to get it right, you just have to get it going! These people are really afraid, lack courage and don't want to take that jump. They just fool themselves by thinking that they are making progress by buying all the latest products and ebooks.
The Newbie
These people are actually on the track. These people have some knowledge and they have done their homework. They simply lack the technical "know-how" to get to where they want to be. They've bought ebooks and might have a few courses or seminars under their belt. They tend to follow "internet gurus," but the more they study, the more they get confused. These people don't realize that making money online is not about your product or service. Its all about the marketing. These people have a website, and may have their own product, or have resale rights products. But they don't know the specific details of marketing - tracking, conversion, copywriting secrets and technical issues. They are control freaks and want to do everything themselves. They think that if you want to do something right, you've got to do it yourself. In essence, they've just given themselves their own day job, and don't know how to take their business to the next level. These people are either losing money, or making a little amount of money. They're not really taking anything home. They are so bogged down in what they are doing that they lack vision. However, the good thing is that they are in the right direction.
Advice to these people: If you could do it on your own, you would already be there! Get yourself some real marketing education. Take a course, study and learn the skills!
The Marketer
These people have a website, or websites that make them money. But all they have is a job and not a business. These people have an understanding of marketing, SEO, copywriting, tracking, conversion and so on. These people have been around and know what they are doing. They might be a leader in their particular niche and maybe making five figures per month. However, they think that they are doing really well, and have already accomplished the best that they can do. In reality, they're just holding themselves back and don't realize that the sky really is the limit. What they do is compare themselves the previous four levels, and think they are the leaders of the pack. They just have low expectations of themselves and don't compare themselves to the levels that are higher than them. They don't want to stretch themselves outside of their comfort levels. They think they know all that there is to know. These people can be described as "playing not to lose, instead of playing to win." These people simply need someone else to mentor them and take them to the next level.
Advice to these people: You don't know what you don't know. You can't solve a problem with the same mind that created it. You need someone to take you to the next level.
The Master
These people are either millionaires or making a good six figure income. They have a vast amount of knowledge of online and offline marketing and have expert knowledge of direct response marketing. These are high performance people. They have depth of understanding in traffic generation, conversion, tracking and so on. These people could enter any niche market and possibly dominate it within a relatively short amount of time. These people have learned that less control is more control. They focus on the things that they are good at (like the marketing) and outsource all the rest of the stuff. This gives them a great amount of leverage. Hence, they have a team. They know that their business must serve them and that they don't serve the business. These people are visionaries and leaders in their industry. They never stop learning and investing themselves. Very often these people have gone through adversity and really bad times, but have high self-esteem and drive, and have a clear vision that they aspire to.
Advice to these people: You are more than what you have become if you allow yourself to go beyond!
The Entrepreneur
This is the highest level where everyone should aspire to. These are multi-millionaires or even billionaires. These are master salespeople and master marketers. They have sold their Internet business for millions, have taken their companies public. They hire people who are much smarter than them. They don't micro-manage, but they macro-think. These people already have an exit strategy before they even start something. They know where they want to go, and aggressively drive towards that, utilizing other people's brains and other people's time and resources. They know that the purpose of a business is to either sell it or make it run on autopilot.
Advice to these people: Give back to society! |
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